In the ever-evolving landscape of digital content creation, a striking new monetization strategy has emerged, capturing the attention of many aspiring YouTubers and creators around the globeThey have begun to sell their unreleased video footage to artificial intelligence companies, thereby assisting in the training of AI algorithmsAccording to reports from Bloomberg, this surprising move has resulted in notable income for these creators, with transactions reaching amounts as high as several thousand dollars.
A wealth of information suggests that numerous companies, including notable names like OpenAI, Google, and the AI-driven media corporation Moonvalley, are actively engaging with content creators, compensating them for their unpublished video materialThese videos, due to their unpublished nature, hold a level of uniqueness that is highly valuable for training AI algorithms.
During these transactions, AI companies determine compensation based on the quality and format of the video provided
Currently, the price range for video footage stands between $1 and $4 per minute, which translates into approximately ¥7.3 to ¥29.4 in Chinese currencyIt’s noteworthy that high-quality videos, such as 4K footage, drone shots, or 3D animated content, often command a higher priceMeanwhile, most unused footage created for platforms like YouTube, Instagram, and TikTok typically sees lower compensation rates, hovering around $1 to $2 per minute, which equates to ¥7.3 to ¥14.7.
In recent years, the realm of technology has undergone a revolutionary transformation, with AI technology advancing at breakneck speedSupported by the vigorous exploration and research undertaken by numerous tech companies, a plethora of innovative developments has unfoldedInfluential companies such as OpenAI, Meta, and Adobe have made headlines by introducing impressive AI video generators that capture the imagination of audiences worldwide
These AI video generators offer astonishing capabilities, as they can swiftly and accurately produce hyper-realistic video content based on textual prompts provided by usersFrom breathtaking natural vistas to fantastical sci-fi realms, portraying lifelike characters or weaving complex narratives, users can simply describe through text, and the resulting video seems ready to unfurl a gateway to limitless creative expressionThe applications of such technology span various domains, including film production, advertising, and educational training, showcasing immense potential across diverse industries.
However, achieving such excellent performance from these AI video generators requires a substantial support of extensive data, particularly an abundant supply of video content for effective training
This poses a daunting challenge for AI companies, given their insatiable appetite for video material—some organizations are reported to need an astounding millions of hours of video content to feed their systemsTo amass enough data, many companies turn their attention to publicly available resources on the internet, including text, videos, and images.
This venture has not been without its controversies, as AI companies have found themselves enmeshed in a web of disputesThe internet is replete with countless creators who pour their heart and intellect into their works, each piece symbolizing not only creativity but also individual ownership and knowledge rightsNumerous creators and rights holders have voiced their dissatisfaction, asserting that AI companies have used their works to build AI models without proper licensing, which they argue is a severe infringement of their copyrights and intellectual property rights.
Last year, tensions escalated to new heights, as publishers, actors, and various content creators refused to remain silent
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